It's been pretty amusing to watch Krispy Kreme slide down from it's greasy perch, aided by Marketwatch's Herb Greenburg, who's kept the donuttier front and center for some time. When I was a kid, there were two Krispy Kreme's in North Carolina that we went passed with any frequency, one in Winston Salem and one in Morehead City. A few times a year we'd be near them and we'd stop in and get a dozen or so of the little melt-in-your-mouthers, and inhale them. Pure joy.
So when, ca 1995, I was on the pier off Christopher Street letting the dog run off the leash and I heard that a store had opened in Chelsea, I promptly leashed up the pup and went up and got a dozen. As good as ever. A week or so later, I got more.
Then the novelty wore off. Krispy Kremes are the culinary equivalent of cocaine or a dotcom. Pure fluff, plenty nice, but no staying power. Sure, I still inhale them when they're free, but I'd actually rather go to a Duncan Donuts, where the coffee is better and the donut at least weighs your hand down a little. And Tim Horton's donuts tower over both of them, despite the satisfaction it may give our friends from Canadia to hear that.
Tuesday, January 18, 2005
KK Krushed
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